Millennials possess a dynamic resume of technical, innovative and transferable skills that researchers are defining as “hallmark” qualities of successful supply chains.

Senior levels of management, including President of Morai Logistics, Kelli Saunders, recognize the contributions millennials give to the supply chain industry. During an intimate interview with host of Let’s Talk Supply Chain, Sarah Barnes, Saunders highlights the importance of women and millennials in supply chains. There are significant variances in communication styles that have developed over the last eight decades. In comparison to traditional methods of communication via telephone and email, this tech-savy generation is showing how technology can benefit a blended workforce. Despite unfavorable stereotypes, Morai Logistics believes that millennials is a generation that motivates organizations to ask how are we doing better for the world?

Statistics show that ‘millennials will comprise three-quarters of the global workforce’ by 2025. As a generation born into technology, the growing presence of this cohort will have a positive impact on the future of supply chains. This article reinforces the requisite for millennials in the workforce by outlining the current transformations they have made in communications and the workforce.

New Forms of Communication

In alignment with the unceasing technological advancements that continue to develop, there has been a considerable shift in how different generations communicate. Millennials prefer instant, efficient and snackable content that can be sent and received at any time. In comparison to 47% of the “call me” cohort, Gen X, 68% of millennials admit to texting “a lot”. Informal communication has also been found to be very important to this generation and many organizations are noticing this in their workplace.

Research confirms that millennials usually communicate with ‘friendlier, more familiar tones, and casual forms of exchange’. Many question whether this could make communication in work environments with blended generations challenging, however, Morai Logistics takes a positive perspective.

The reality is in 2020, 50-55% of the population is going to be the millennial generation in the workforce. We’re going to see some of this wonderful technology driving how we make decisions, how we buy, how we sell and who we sell too. So we have to adapt to the differences. –Kelli Saunders, President of Morai Logistics

In her presentation deck “Women & Millennials in the Supply Chain”, Saunders confirms that millennials use instant messaging and texting. There seems to be a strong correlation between methods of communication and technology. Furthermore, the skills that this cohort possess also qualify them as integral members of any organizational team.

Millennials in Supply Chains

As an industry leader, Saunders encourages organizations to embrace the differences in communications, work ethic and philosophy that millennials demonstrate. She reinforces that as the “first generation to truly grow-up on technology”, this cohort “will take risk”. They bring to the industry a unique drive to make the world a better place and consistently ask “how are we doing better for the world?”

When discussing the benefits of opening the supply chain workforce to millennials, Saunders points out that their contributions are ‘a wonderful blend’. On the opposite end of the chain, millennials are also showing significant interest in the industry. SupplyChain247 states that 87% of millennials feel that working in the supply chain industry will help their ‘personal growth and development’. In addition, 88% also believe that there are significant opportunities to advance in this industry.

However, in the same way that communication styles differ, the type of work environment millennials attract to most is also unique. In fact, diversity is reported to be the primary consideration for this generation, which explains their gravitation toward supply chains. Statistically, 85% of surveyed millennials believe that this industry ‘involves a diverse workforce and encompasses people of all types’.

There is no denying the positive impact millennials will make on the supply chain industry. Their unique skills and abilities, built on technology and innovation, will promote companies to ask important questions and achieve lucrative results.


Yesterday was International Women’s Day (IWD), a celebration and tribute to women’s rights. This year marked the 108th anniversary of IWD.

IWD 2017’s goal is to speed up the timeline in reaching parity between men and women in opportunity, wages and leadership representation. According to the World Economic Forum, it’ll be nearly 170 years before the gender gap is closed. That’s a long time to wait for equality.

Let’s have a look at how far women have come. Both in the workplace and in field of logistics.

Women Internationally

Women have made tremendous progress across the globe in terms of rights and in the workforce. However, the last few years haven’t been as promising.

Despite an additional quarter billion women entering the workforce since 2006, women are a third less likely to participate than a man. In fact, in the ten years between 1995 and 2015, globally, women’s labour force participation dropped over 2%. Representation in administrative roles isn’t much better as women only hold 12% of the world’s board seats according to a report by Deliotte.

The disparity continues in wages. Globally, women earn around a third less than what men earn.

Women in North America

The numbers are a little more optimistic if you narrow the scope to just North America.

In Canada and the U.S for example, the difference between the number of men and women in the workforce was 9.6% and 12.4% respectively.

The two countries show very different numbers when it comes to women in management positions. Women hold around 35% of management and professional roles in Canada, whereas in the U.S, the number goes up to 51%.

Only modest gains have in regards to the number of women serving as Fortune 500 CEO’s. There’s only 24 women (4.8%) in the top levels of these companies. However, Fortune is reporting that the number is increasing to 27 by the end of first quarter 2017. While still low, these numbers are big improvement over 20 years ago, when women were completely absent from these positions.

Women in Logistics

The logistics industry continues to struggle with equality. There are several reasons for this, but a root cause is perception. It’s hard for the industry to escape the perception that it’s all about heavy lifting and moving. This image problem has affected the number of women seeking out a career in logistics.

Currently, around 65% of graduates going into the logistics field are male. Only 35% of graduates are female. The difference is the greatest of any business field. The number drops to 5% when looking at women in logistics holding top level positions.

These figures are troubling not just from an equality perspective, but from a business point of view as well. Financial performance significantly improves if there’s at least 30% women in higher-level leadership positions according to a 2009 report by McKinsey.

Women have come a long way since the first IWD 108 years ago. Organizations are increasingly seeing the value of having qualified women on their teams, from entry-level to CEO positions. The logistics industry especially has a lot of work left. But, we’re confident that as the industry continues to modernize, the number of female leaders will grow as well.

That’s it for us this week! If you liked this blog post, why not subscribe to our blog? If you’re interested in what we do as a 3rd party logistics provider, don’t hesitate to check out our services (as expressed above, we are very pro finding you the lowest total cost!). We’re also in the twittersphere, so give us a follow to get the latest logistics and supply chain news.

To most job seekers, a career in logistics or supply chain is just misunderstood — or invisible. This is why we’ve compiled 10 reasons why a career in logistics and supply chains can be the dynamic and rewarding career so many look for!

Have you ever wondered how a package or an item gets to where it needs to go? You should—the system that ensures that it happens is called a supply chain. The industry that ensures that it runs smoothly is called logistics. And the reason why this industry is so exciting is because without it, no other industry would be able to operate!

Despite the critical role logistics plays behind consumer goods, military supplies and personnel, it’s an industry with a recruiting problem.

Here Are Our Top Picks for Why This Career May be Right for You


That’s it for us this week! If you liked this blog post, why not subscribe to our blog? If you’re interested in what we do as a 3rd party logistics provider, don’t hesitate to check out our services (as expressed above, we are very pro finding you the lowest total cost!). We’re also in the twittersphere, so give us a follow to get the latest logistics and supply chain news.


An adaptive corporate culture is an important part of any organization’s long-term success. Yes, managers and C-level personnel set the standards for how business is run, but it’s the values and practices shared by the employees that will guide the hundreds of decisions they make on their own every day.

Why Culture Matters

As Frances Frei and Anne Morriss write in this article for the Harvard Business Review, “Culture tells us what to do when the CEO isn’t in the room, which is of course most of the time”. These seemingly small decisions add up. For example, some studies show that companies with adaptive cultures successfully aligned to its business goals outperform their competitors by 200% or more.

Companies that deal with supply chains or are in the business of running supply chains need to take extra precaution for these reasons. With so many stakeholders and moving parts in a supply chain, it is easy to forget about fostering a healthy culture, and instead leaving ignoring the issue until it becomes toxic. However, if left unchecked a toxic corporate culture can not only severely injure a company’s reputation, but the reputation of an entire industry if it becomes the norm.

5 Steps to Implementing and Measuring Culture

Culture is at its core, a structured system, is something that can be purposefully implemented and evaluated through these five steps:

1. Define Core Values

Well defined core values reflect the priorities your business holds. They’ll inform how your employees behave and act with each other and the professional tone of the work place. Without a well-defined and meaningful set of core values, attitudes and expectations become confused. This could lead to situations of mediocrity, laziness, lack of accountability and general unprofessionalism.

2. Align Core Values

Core values need to apply to everyone. They need to start at the top levels of leadership, and radiate across all levels of the organizations from the top down. Leadership needs to be both an example of the values in action, and a facilitator that reinforces these same values in the behaviours of their staff. Higher productivity and increased job satisfaction can only come about with the involvement of manages ensuring that workplace attitudes, work ethic, and daily routines matches the company’s core values.

3. Reinforce Core Values

Core values can be reinforced through recognition of outstanding team members, encouragement of new ideas, and standardizing employee and manager reactions to conflict. Reinforcement also needs to extend outside the organization to potential clients, partners, and vendors.

“It is important to choose an outsourcing partner or client whose values align with your own and who can integrate easily from a culture standpoint. This improves communication, cooperation, and efficiency, and results in enhanced performance and reduced costs” writes Ron Cain from Inbound Logistics.

4. Measure the Integration

Like with any other aspect of a business, accountability and transparency needs to also be factored into culture. For this reason, a careful and deliberate cultural assessment needs to be conducted of the organization to measure how well your company integrates core values into cultural variables.

Getting a second opinion in this area may also be a good idea so hiring a culture auditor should also be considered if the budget is available and time is a factor.

5. Build Action Plans

A detailed plan with defined expectations, attitudes, accountability, and metrics is necessary if it is to succeed. Leadership also needs to be in regular communication with employees to issue and track performance. By doing so, your organization will be able to affect a change in culture in a stable, measureable, and lasting way.

By having a well-defined company culture your organization won’t just have a better bottom line, and improved morale, but also a better chance for success in the long-term for years to come.

That’s it for us this week! If you liked this blog post, why not subscribe to our blog? If you’re interested in what we do as a 3rd party logistics provider, don’t hesitate to check out our services (as expressed above, we are very pro finding you the lowest total cost!). We’re also in the twittersphere, so give us a follow to get the latest logistics and supply chain news.

Every day, more than 12,000 Millennials become adults. This is an impressive number until you remember that the demographic is currently estimated at being comprised of over 80 million people, according to the U.S Bureau statistics.

Millennials, individuals born between the years 1980-1999, are now almost all adults. This means that if they are not currently in a career path, then they are most likely seeking one.

Millennials Are Not Booming to get a 3PL Job like Baby Boomers

The reason why this is important is because the supply chain logistics industry has something of a talent shortage in North America at the moment. This is a problem that will be made worse once more Baby Boomers retire as they are critically important to the industry: they make up the majority of supply chain management positions. Even if the talent shortage didn’t exist, Millennials are still predicted to make up about 75% of the workforce by 2025. That’s only 9 years for potential entry-level employees who need to be hired, trained and mentored before they can rise to the ranks of upper management—and that takes time.

With more and more Baby Boomers retiring, logistics companies will need to Millennials to fill in the gaps. However, the recruiting and retention strategies are not the same for both groups and even with this knowledge, this is still where many companies are lagging behind.

For example, EyeforTransport asked various logistics companies what impact Millennials are having on their supply chains.

Millenials Search for Meaning Beyond Their Role

When asked if the respondent’s company was prepared for a future change in workforce…ie. hiring more millennials, the following results were reported in their “Q1 2016 Hot Trends in Supply Chain and Logistics Report“.

  • 36% said yes, they have adjusted their on-boarding to reflect millennial values – technology, innovation, data-driven, ownership, etc.
  • 25.5% said yes, and there is no need to change our current practices of on-boarding
  • 17.6% said no, but they have plans in place to do something to ensure our business is aligned with this workforce
  • 12.1% said no, and they don’t have a plan as of yet
  • 8.8% answered they didn’t know

When it comes to hiring and retaining Millennials, several articles give lists that are built around two-way communication between the employee (or prospective employee) and the company.

Millennials are very interested in job perks but not necessarily the ones that traditionally come to mind such as set annual raises and a structured schedule. Instead, a job that provides the employee a rewarding challenge built on problem solving and with a clear indication of the value of the role is much more appealing to a Millennial employee.

Flexibility is also another job perk that is of interest to Millennials and not just in regards to hours. Flexibility in workload is very important as Millennials are used to a culture of collaboration and communication of ideas from everyone, not just from those at the top.

As Millennials make up more and more of the workplace (between 25 – 50% at some companies), it will be critical that supply chain companies not just entice them to sign on, but also to adapt their retention strategies toward a mutually beneficial arrangement built on communication and innovation.

That’s it for us this week! If you liked this blog post, why not subscribe to our blog? If you’re interested in what we do as a 3rd party logistics provider, don’t hesitate to check out our services (as expressed above, we are very pro finding you the lowest total cost!). We’re also in the twittersphere, so give us a follow to get the latest logistics and supply chain news.