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Nintendo: The Pros and Cons of a Blue Ocean Approach in Logistics – Part 3

The final entry in a three-part series discussing why a Blue Ocean approach has led to Nintendo’s current supply chain predicament. For Part 1, click here to see our coverage on artificial scarcity, and for Part 2, click here to see our coverage on Nintendo’s Customer-Centric Philosophy. In the first post of our series, we […]

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Team True Patriot Love: Supporting Canadian Veterans for the World’s Hardest Bicycle Race

Team True Patriot Love, the only 8 rider Canadian Cyclist Team is Racing Across America for Canadian Veterans with the support of Morai Logistics. It’s official! Race Across America (RAAM) has begun. Morai Logistics is proud to announce its contribution as the Presenting Sponsor for Team True Patriot Love (#TeamTPL). Their dedication to helping their […]

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Nintendo: How a Customer-Centric Philosophy Affects the Supply Chain – Part 2

While modern companies focus on providing exceptional service, Nintendo continues to focus on extraordinary products with a Customer-Centric approach. In our last post, we began exploring the reasons behind Nintendo’s history of not meeting consumer demand. Many of its gaming consoles, software, peripherals and promotional items in the last 20 years have seen instances of […]

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Nintendo: A Case of a Supply Chain Struggles or Artificial Scarcity? – Part 1

Beloved entertainment giant Nintendo has a long history of trouble getting their products to the right hands. Almost two months ago, video game giant Nintendo released its latest console—the Switch. Although it received a lot of positive coverage, a familiar problem has been marring the consumer goodwill; extreme product scarcity. The company’s sales forecasts were […]

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Uniqlo Remodels its Supply Chain to Race in the Fast Fashion Market

Uniqlo is speeding up its production cycle to compete in the shipping race with other fashion retailers by compressing its design-to-deliver supply chain down to just 13 days. Few things in life move as fast as fashion trends. Just as a style becomes widely accepted, its immediately replaced by something new and different. It’s no […]

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The Physical Impact of Online Shopping on City Landscapes

Changing consumer behaviour is reshaping and revitalizing industrial sectors by funneling resources into warehouse construction. According to an article by the Wall Street Journal (WSJ), the digital market place is having a physical impact on urban landscapes. Throughout the U.S, industrial pockets are seeing a “economic renaissance” reports the article’s author, Erica E. Phillips. Large […]

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Canada’s ELD Mandate Expected to Boost Intermodal Rates Later This Year

Canada’s Electronic Logging Device (ELD) Mandate is set to affect intermodal transportation favourably in rates, fuel prices and capacity. This is based on the Intermodal Competitive Index (ICI) of the freight transportation forecasting firm FTR. Earlier this week, the condition of intermodal versus truck was described as ‘moderately favourable’ according to freight transportation forecasting firm […]

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Supermarket Cold War Heats Up with Amazon Go Reveal – Part 2

In last week’s post, we covered the reveal of Amazon Go. This week, we’ll cover the steps Amazon’s competitors have taken to stay competitive. We will also be going into why with just a teaser video, Amazon may have already won the war for the future of retail. Before we begin, we need to do […]

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Supermarket Cold War Heats Up with Amazon Go Reveal – Part 1

A couple of weeks ago, Amazon.com Inc. announced it will be opening a grocery store. This is an unexpected move for the e-commerce giant. Amazon Go is the name of the name program. The reveal video promises “no lines, no checkouts, no registers”. It’s about to enter the pilot phase, being limited to a single […]

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Santa Readies His Workshop for the Holidays and by Santa, We Mean eCommerce Operations

eCommerce operations is the true Santa’s workshop and its logistics and supply chain professionals that scramble during the holiday season to make sure that your gifts and goodies arrive just in time for the holidays! Most people are readying themselves and their bellies for the holidays, logistic providers are readying themselves as well. eCommerce businesses […]

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